For over 20 years, the Club Colors team has been empowering campuses large and small to create meaningful moments with their students, faculty, alumni and community alike through our Department Direct program.  The strategic partnership with Barnes & Noble College allows us to provide our full suite of branding solutions to all the colleges that B&N services.

We look forward to being a resource to your campus as well.

The Passive Revenue Program is an excellent way for you to increase your other income revenue stream. All you have to do is connect your Club Colors Campus Brand Advisor with stakeholders that order customized promotional items for campus events, visits, and students.

Think Orientation, Residence Life, Alumni, Admissions, Visitor Center, Homecoming, etc. Every department/organization on campus that orders through Club Colors produces a benefit to your other income line on your P&L statement.

PROGRAM overview and faqs

 

WHY IS THIS IMPORTANT FOR MY STORE?

Club Colors is important to your store because it provides another service that you can offer to your campus partners, with minimal resources being used by the store team. You simply can forward requests to your Brand Advisor, work with your Brand Advisor to connect them to key departments on campus, and see an increase in your other income. A win for everyone.

how do i submit potential leads

There are a few different options:

  1. You can contact your Brand Advisor directly and provide them the information. (Find your Brand Advisor contact information here)

  2. Submit a lead via our portal and our Brand Advisor team will reach out to the contact within 24hrs. (Click here for the lead portal)

where can i see how much passive revenue my store has generated?

You can check here to see your current revenues generated for your store. This will be updated on a monthly basis.

how does this affect my profitability?

The more connections you make for your Brand Advisor, the more orders will be generated with Club Colors. The more orders generated with Club Colors will result in a higher profit in your other income, giving you an increase in your overall store profitability.

What are some best practices that the best stores follow?

  1. The best stores speak about Club Colors when they are on campus or working with campus partners.  Being comfortable with the program and speaking about the many services Club Colors offers will add layers to the resources that the bookstore has available

  2. Your greatest resource is going to be your Brand Advisor.  You want to set up a call with your Brand Advisor and talk about your campus, opportunities and learn more about Club Colors offerings.  Don’t worry your Brand Advisor will be able to guide the call

  3. The best stores also have preferred agreements or PunchOut, to learn more about these opportunities to maximize your Passive Revenue Program, reach out to Myra Haley at 336-207-0831 or mhaley@clubcolors.com

HOW DO I GET STARTED?

The best way to get started is by talking about Club Colors. Start by connecting with your Brand Advisor; they will be your greatest resource when it comes to building connections on campus. Your Brand Advisor is an expert when it comes to connecting with campus partners, one or two introductions on your part will allow the Brand Advisor to grow their network. You also want to chat about Club Colors with your client and procurement office. Set up a call with Myra Haley, our national sales manager, to discuss strategy and map out a plan that will be the most effective on your campus.

what products are available?

Club Colors offers a full assortment of branding solutions. We are well known for our branded apparel and promotional product giveaways. In addition we’re also great at spatial branding, signage, print and anything else that requires a innovative branding solution. The ecosystem graphic below will give you a full picture of services we offer. Feel free to send any inquiries our way and we’ll assist and advise.

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